The world just keeps moving faster and faster, and social media has taken center stage as companies try to figure out how to adopt and use the new tools of communication. I am keenly interested in listening to next week's Bulldog Reporter discussion "Using Social Networks for PR: How to Tell Your Story in Online Communities Like Facebook, MySpace, LinkedIn and Beyond." It will be held on Thursday, October 30, 2008 at 12:00 pm CDT. (Disclosure: Paul Rand, Zócalo Group's CEO, will be a panelist).
We have found in the last 12 months a profound and rapid shift in how PR and advertising views and utilizes social media, so it will be interesting to hear some very different perspectives. Social Media Watch posted a good summary of the conference call.

We have found in the last 12 months a profound and rapid shift in how PR and advertising views and utilizes social media, so it will be interesting to hear some very different perspectives. Social Media Watch posted a good summary of the conference call.





